A digipak is a pack that holds a CD; made of cardboard and sometimes use plastic to hold the CD. It is designed like a booklet that folds out. Most digipaks have 6 sides with either artwork or photos on each panel.
An effective digipak has the same theme running throughout, following a colour theme that is strong and contrasting; to make them stand out on a shop shelf. Digipaks shouldn't be too overwhelming for the consumer.
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